I’m a brand and I want to be your mate!
We’ve created quite a few challenger brands over the past couple of years. You could say we’ve got a bit of a name for ourselves doing it. Debbie & Andrew’s and The Saucy Fish Co. have been our...
View ArticleBrands bite back
Grim reading all this economic crisis stuff. Just hearing recently that there are now 80 million Europeans at risk of serious poverty and 20 million of these are children. Yes, very grim news indeed....
View ArticleGive a Slingshot a shot
Regardless of where you stand on the cold brew / iced pour over debate, you’ve got to appreciate some of the cooler packaging and design possibilities that attend the new bottled cold brew phenomenon....
View ArticleHand-me-downs, rag dolls, & Coca-Cola
Pirate teddy bears, 1000 piece puzzles and silver platters… Just what you’d expect to see at Congers Flea Market on a Saturday afternoon. But Coca-Cola’s Limited Edition Centennial Pack? Not so much!...
View ArticleBurger, fries and wrapping
Packaging is a necessary part of food distribution – yet remains a problem when it ends up contributing to landfills and litter. Now, Bob’s fast food chain in Brazil has come up with another solution –...
View ArticleOjo-catching
The clever people at Ojo have used an eye-chart-based design for their dietary supplement brand. The products were developed as an alternative to AREDS vitamin pills, which are large and can cause...
View ArticleHave you beer and eat it
Sankt Gallen, a brewery located in the Kanagawa region of Japan, has unveiled a unique way to enjoy their famous malt beverage: with an edible glass. The brewery has recently gained notoriety for...
View ArticleThe year of the designer snake
In the last month, Asia has been a sea of red and gold as we celebrated Chinese New Year. As a newcomer to Singapore, learning about the significance of CNY has been a fascinating insight into Chinese...
View ArticleTime for our friends to grow up
Baby talkers. We’ve all met them. People – actually, mostly women (sorry sisters!) – who think it’s cute to talk to other adults about biccy-wiccies and tummy pops (farts, for the non-native baby...
View ArticleDeep-sea packaging
It’s always a nerve-wracking moment getting your new watch wet. Does waterproof really, really mean waterproof? To prove to discerning customers that their diving watches do what they say on the pack,...
View ArticleIt’s a wrap
Swedish convenience store chain Pressbyrån has introduced new packaging for their sandwiches and wraps featuring a pared-down aesthetic and a 70s-influenced colour scheme. Keeping things nice and...
View ArticleMcMinimal
Greasy brown paper bags. Plastic trays with flimsy paper liners. Cardboard cups with striped straws. McDonald’s has never had the most glamorous packaging – until now. In Japan, the fast-food chain has...
View ArticleFizz of the future
It’s practical. It’s elegant. And it’s 100% biodegradable. French designer Cedric Ragot has created groundbreaking packaging for Veuve Clicquot that ticks all the boxes. Made of a bio-based material...
View ArticleBalanced burger
It’s one of life’s great challenges: you’re on the bus. You’ve got a Big Mac box in one hand and a Coke in the other. Just how are you meant to hold everything while you eat? Saving us all the faff of...
View ArticleSee the wood for the Ts and Cs
Can small print look good? Is it possible to make the legal bits look lovely? Proving that creativity can reach every nook and cranny, Russian beer brand Polevskaya Varnya has designed their latest...
View ArticleThe rise of the metro-anderthal
No, not another ludic hybrid naming exercise from the London studio. Well, not entirely. This particular mash-up came out of our target exploration insight work with Sign Salad – Cultural Insight on...
View ArticleQueen of the (Icon) Hill
If you want curves, then there’s only one woman to go to, and it’s not Christina Hendricks. Zaha Hadid (aka Queen of the Curves) is probably best known for designing the Opera House in Guangzhou and...
View ArticleMethod in the Madness
It’s Movember. The chances are you’ll see at least one person today who’s carefully grooming a pencil-thin moustache in aid of prostate cancer. There’s possibly even a couple in your office. But what’s...
View ArticleWhat it says on the tin
Coffee from Guatemala. Brie from France. Strawberries from, erm, England. For most of us, knowing the country our food has come from is enough to satisfy our curiosity. But for a new breed of shopper,...
View ArticleCoke-eau-cola
Coke. Diet Coke. Cherry Coke. Diet Cherry Coke. Coke Zero. Cherry Coke Zero. Coke Zero Caffeine Free. Diet Coke with Lime. There’s a ridiculously long list of Coke products available throughout the...
View Article